MIRABELLA'S NEW EYE LOVE YOU COLLECTION GUARANTEED TO CATCH YOUR EYES AND STEAL YOUR HEART
MIRABELLA BEAUTY UNVEILS LUXURIOUS NEW TALC FREE EYESHADOW PALETTE COLLECTION
Press Release/Kansas City, MO: Love is in the air and no, it is not just due to the upcoming holiday. After a company-wide rebrand, Mirabella has debuted the new Eye Love You Collection featuring four beautiful palettes in a stunning array of matte and shimmer pressed powder eyeshadows. Each palette pays tribute to that crazy little thing called love and all of the feelings and emotions that it encompasses.
“While Mirabella previously offered eyeshadow palettes to it’s customers, each of the palettes featured a limited array of shades,” says Miranda Coggins, owner of Mirabella. “Since a large portion of our market consists of makeup artists and salon professionals, our creative team really felt it was important to create palettes that were versatile enough to achieve a variety of looks.”
With this key idea in mind, Coggins and her design team developed four pressed powder palettes, each containing a stunning array of shimmer and matte shadows in alluring shades that can be applied traditionally, dry, or wet, for a richer, more pigmented look. Each palette also features a larger highlighter in the center formulated for 360o total face use.
Coggins and her design team have spent the past 12 months giving the Mirabella brand a ‘fresh face’ with innovative updates to product formulas and beautiful new packaging. The Eye Love You Collection is no exception to this new look. Each palette features a luxurious weighted gold and pearl white exterior with the words “Eye Love You” adorned across the front. The interior of each palette looks much like a sunburst with the largest pressed powder in the center that doubles as a full-face highlighter.